You work hard on your YouTube videos. You brainstorm great video ideas. You take the time to record, edit and optimize each one. You research and add tags, end screens, and well-thought-out video descriptions. You reply to comments and interact with your viewers.When done well, your YouTube channel description can serve you well for many months to come. But there’s a chance you’ve created it when you just started out and never went back to update it.To get more news about 更新在线_免费观看, you can visit our official website.

Or maybe you tried to update it, but nothing felt good enough.

If that sounds like you, you’re in the right place, as we’re diving into all the actions to attract your ideal viewers with a channel description that stands out.Our main focus, the Description section, allows for up to 1,000 characters (this also includes spaces).

This means you have less than 200 words to communicate what you’re all about.

If you think this is bad news and definitely not enough to write a good channel description, think again: this entire section isn’t even 1,000 characters long yet, which shows there’s plenty of room for writing a channel description that stands out.The About tab of your YouTube channel might seem slightly hidden and, well, unimportant. For all you know, people would rather watch your channel trailer or click through a few of your videos to decide whether to subscribe or not.

However, your channel description also shows up in YouTube’s search results, as well as the regular Google search results, and it’s often your only chance to get the searcher to click through.With that in mind, there are two most important reasons to focus on your YouTube channel description.

First, it’s your way of quickly communicating what your content is about. Your publishing frequency, video style, key topics you focus on, and even your (or your brand’s) personality can convert a casual visitor into a subscriber in seconds.

Second, YouTube is the second largest search engine after Google, and almost 2 billion logged-in users visit YouTube each month. Each time your ideal viewer is looking for content, you have a chance to be the result they’re looking for and get a new subscriber!It’s time for the fun part—writing (or rewriting!) your YouTube channel description.

Let’s go through the most important features of your channel description, along with a template you can adjust to your personal preferences and your channel’s focus.This is an obvious and a deceptively simple feature of a good channel description; many creators still get it wrong.

The best thing you can do about describing the benefit of watching your videos is being as specific and brief as possible. Vague statements are among the most frequent mistakes we see in YouTube channel descriptions.